Ronaldo and Messi get to grips in branding wars between giants
World Cup win could bring GDP boost to France or Argentina
Hershey Looks to New Candy, Higher Prices to Boost Revenue - WSJ
Adidas Made €400 Million in Yeezy Sales After Racism Row - Bloomberg
$150 World Cup Jerseys Made by Workers Getting $2.27 a Day - The New York Times
Qatar's Tainted World Cup Is Too Big for Brands and Advertisers to Boycott
Nike Beats Adidas For Winner of 2022 World Cup Jersey Battle - Bloomberg
NZ's All Blacks Tap French Designer Fey the Wolf for Rugby World Cup Jersey - Bloomberg
Demand for Messi, Mbappe soccer gear spikes after World Cup
Referee to cash in on Maradona 'Hand of God' World Cup ball